SEARCH ENGINE OPTIMISATION

E-commerce is a vital part of the marketing mix but all too often web design becomes shrouded in technospeak. Claritas strips away the pretence to provide effective websites which are an intrinsic part of your marketing mix.

Effective web optimisation is not a magical science, it’s a combination of knowledge and sheer hard work to ensure that websites are text rich with key phrases that excite search engines.

It is also about ensuring that web sites are built in a way that are search engine friendly but do not achieve high rankings at the expense of clarity and coherence.

We rarely believe in pay per click. It may provide a short term fix but the route to cost effective web management lies in ensuring that the site is built with search engine optimisation in mind.